JAM HEADS Brings Hoppe-chan Into the “Z Love” MV

https://www.youtube.com/watch?v=wyjkJ7tsd00

JAM HEADS has connected its 6th digital single “Z Love” with San Hoseki’s beloved character Hoppe-chan in a new music video. The group’s after-school pop energy meets a dose of Heisei-retro cuteness, while screenshot and clip-sharing campaigns make the release easy for fans to carry into social media.

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Cute IP turns into a fan-sharing hook

The collaboration makes the video more than a one-way viewing experience. By inviting fans to share favorite moments, the campaign turns the song’s visual details into small social moments that can travel quickly.

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ZEN View

For emerging acts, a character collaboration can create an instant emotional doorway. JAM HEADS benefits from the nostalgia of Hoppe-chan while keeping the performance side bright and current.

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Related Videos & Links

JAM HEADS “Z Love” MV: https://www.youtube.com/watch?v=wyjkJ7tsd00 JAM HEADS official: https://jamheads.bitfan.id/ ZEN MUSIC NEWS: https://www.zen-projects.com/en/blog/categories/musicnews-en

Sources

PR TIMES / Memory-Tech Tsukuba: https://prtimes.jp/main/html/rd/p/000000098.000148433.html YouTube: https://www.youtube.com/watch?v=wyjkJ7tsd00