Vaundy Drops the "Idea ga Afurete Nemurenai" Music Video — Fuji TV Monday-9 Drama Theme, Self-Directed and Starring Natsuki Deguchi
- Jun 14
- 2 min read
The music video for Vaundy's new song "Idea ga Afurete Nemurenai" ("Ideas Overflow and I Can't Sleep") has been released on YouTube. The theme song for Fuji TV's Monday-9 drama "Saba-kan, Uchu e Iku," the track was released digitally on April 20, with the MV premiering in late May. Vaundy directed the video himself, and actor Natsuki Deguchi appears in it.
"Idea ga Afurete Nemurenai" captures the rush of overflowing ideas and a sleepless night through a bouncing beat and varied arrangement. A blend of piano, guitar, and strings echoes the drama's world view, while the push and pull between abstract ideas and everyday life is expressed in the music's dynamics.
Theme songs for Monday-9 dramas have long served as a channel for spreading awareness of a song the moment it airs. In the streaming era, tie-ups with visual works help lift first-week play counts and draw attention as a route to overseas listeners. Vaundy is known for a self-produced style spanning songwriting, composition, arrangement, and video direction.
Rolling out content in stages—from an early digital release to the MV premiere—has become a common way to spread the conversation across multiple moments. With the artist directing, song and visuals gain consistency, and short clips for secondary social sharing emerge more readily.
A self-produced approach extending to video direction
Vaundy has consistently shown a hands-on stance, designing artwork and visual concepts himself. Here, too, he leads the work of translating the song's themes into visual language within the constraints of a drama theme song. Natsuki Deguchi's appearance functions as a device bridging the narratives of the drama and the song.
From ZEN's editorial perspective, a self-produced approach that designs music, visuals, and tie-ups as one offers a reference point even for independent creators. ZEN CONTENTS HUB will keep following artists who design their own production and rights.
Sources: Natalie, Vaundy official site, OTOTOY, and others.
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